Search Engine Optimization (AKA: SEO)

The popular buzz-phrase in the industry: Search Engine Optimization. SEO is about showing up well when people do a web search for your business, products, services or anything else you want to be known for. I can look at your website and help improve traffic to your website from search engines, such as Google, Yahoo, Bing, etc., instead of using Search Engine Marketing (SEM). SEM deals with pay-per-clicks, paid sponsors, and other paid advertising which can be quite pricey. The higher your website appears in a search the more likely potential customers will visit your site. SEO can target different kinds of searches, such as image searches, map searches, news searches, video searches, and more. This will help your products and services be found easily on the web.

How do I do what I do? Very Carefully!! If I share all my tricks, you’ll do it yourself. But what I will tell you is that optimizing a website primarily involves editing the site’s content and associated coding to increase its relevance to specific keywords and phrases for your target market and service areas. I work with you to help you show up well. Search engines are constantly changing the rules on why one company shows up better than another and it’s my job to figure out those changes and keep you near the top.

I offer a month to month search engine optimization plan, or a one-and-done deal, where I can potentially increase your presence for relevant search queries. Though I can’t guarantee that you will be number one in a search, I strive to give you the highest ranking possible for several local search phrases or keywords.